Designed for you, by you.

      Express yourself with Bespoke, Samsung’s premium line of customizable appliances. Create a home that suits your style with modern colors and design. Mix or match—the choice is yours.

      Inspiration happens when it all comes together

      It’s time to bring your ideas to life. Dive into the Bespoke kitchen tool and get creative with the finishes you love and the features you need.

      Design your own

      Your fridge, endless options

      From classic stainless steel to bold new colors, find finishes that speak to you for a fridge that feels like home.

      Samsung 4-Door French Door
       4-Door French Door
      Samsung 3-Door French Door
       3-Door French Door
      Samsung 4-Door Flex
       4-Door Flex
      Samsung Side-by-Side
       Side-by-Side
      Samsung Column Freezer
       Column Freezer
      Samsung Bottom Freezer
       Bottom Freezer

      Sync up your style and taste

      Bring your dream kitchen to life with a suite of customizable appliances.

      Samsung Ranges
       Ranges
      Samsung Microwave
       Microwaves
      Samsung 3-Door French Door
       Dishwashers

      A stylish, smart laundry upgrade

      Bespoke AI laundry brings more style, space, smarts and speed to your everyday routine.

      Steam, press, impress

      The new way to refresh and sanitize your wardrobe at home.

      Buy with confidence

      Bespoke wins design award

      Customizable Bespoke Kitchen appliances earned Samsung a 2022 Most Innovative Design Company award from Fast Company.